What is unicode?
Unicode is a way in which you can send SMS in different non-English scripts and target a wider audience. It uses UTF 8 encoding of international standards and provides a unique number to each character. A Unicode is a 4 Byte character which covers all the non-English languages in the world.
Unicode is compatible with all the browsers, devices, search engines, operating systems and other parts of the internet ensuring a seamless multi-platform system to convey text messages in different international languages.
A typical SMS credit consists of 70 Unicode characters unlike that of GSM-7 (English Text characters) whose 160 characters make an SMS credit.